This live presentation is designed specifically for animal shelter representatives who utilize social media and want to learn more about how to manage your online reputation.

Posting compelling content to social networking platforms can be utilized to increase online reputation, receive community support to increase staff morale, while increasing visibility to possibly decrease the animal length of stay/increasing adoptions and so much more!

During this webinar, we’ll discuss the following topics:

• Social Media Marketing Psychology
• The importance of developing an Online Communication Plan, including examples of standardized responses
• Building your brand including fonts, colors, and keywords
• The value of posting with a purpose and posting consistently and how to schedule posts using platforms or a calendar
• Using social listening techniques to increase familiarity
• Importance of creating and using sharable graphics
• Managing online reputation crisis with examples of successful results

Afterward, stick around for a Q&A discussion to possibly help answer questions you may have by sharing through our experiences.

 Reserve your seat here! 

Date/Time by Timezone

Tue, Nov 1st, 2022 3:00 PM - 4:15 PM ET
Tue, Nov 1st, 2022 2:00 PM - 3:15 PM CT
Tue, Nov 1st, 2022 1:00 PM - 2:15 PM MT
Tue, Nov 1st, 2022 12:00 PM - 1:15 PM PT