Webinar Registration - Zoom

Pets rely on people, making human connections crucial to improving their lives. The problem is our stories and messages often undermine our best efforts. For decades mainstream narratives have been villainizing, blaming, and shaming pet owners, community members, and other animal welfare advocates. Stories and messages have failed to describe the root causes of issues. The result is that precious energy and resources go to faulty strategies and infighting. Pet families are separated, and animals go without the care they need. In this webinar we explore how better stories and messages can help us overcome these challenges and help us focus on doing our best work for pets and people together.